This Ice Cream Truck owner has new tariffs for influencers
Jul 8, 2019
Joe Nicchi, owner of an Ice Cream Truck in Los Angeles called CVT Soft Serve, implemented a new rule to make influencers pay double. The company announced the new rates on its Instagram account, where the business owner complained about influencers wanting to take advantage of their audience to get free products and other perks. Nicchi claims that this situation has gotten out of control and he receives offers from influencers on a weekly basis, in which they pretend to get away with not paying $4 for the ice cream cone in return of a mention on their social media.