Nissan is willing to challenge Tesla for control of the market
Jan 17, 2019
Nissan didn't follow the trend of manufacturers showing upcoming models at the Detroit Auto Show. The Japanese manufacturer opted to give its fans a glimpse into the future by showing new battery-electric models for its Infiniti brand. The company presented two models at the show, and CEO Denis Le Vot said that for the company, electric vehicles are a reality. Nissan was the first mainstream manufacturer to launch a fully electric vehicle with the Leaf in 2011 and was wildly successful. However, increasing competition from Tesla and Chevrolet have hit the company. Although Nissan will continue producing gas and diesel models, its Infiniti brand will be based solely on electric cars by 2021.